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Advanced Focus Paid Focus Groups & Studies

Advanced Focus focus groups pay adults for their opinions at facilities in Manhattan and Westchester, as well as through virtual sessions open nationwide. Here is how the company works, what studies pay, and how to join its database.

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About Advanced Focus

Advanced Focus is an owner-operated qualitative research company in the New York area, founded in 2002. It recruits participants for focus groups, interviews, usability sessions, and product tests, and it rents out research space to agencies and brands. The company handles recruiting with its own staff rather than outsourcing it, and it works on consumer, business, and medical projects, including hard-to-find audiences.

Advanced Focus Locations

The company runs in-person research at three sites:

  • New York, NY – a facility on Park Avenue South in the Flatiron District
  • New York, NY – a loft-style space in Midtown
  • Tarrytown, NY – a Westchester County facility

It also recruits for virtual groups, phone and video interviews, and remote usability tests across the country, so many studies do not require travel.

How to Join Advanced Focus Studies

  • Register for free in the company's participant database.
  • When a project fits your profile, you will be contacted with a screener and told the incentive amount up front.
  • If you qualify, confirm your spot and attend in person or online as instructed.

You can also apply to studies from this company directly through the listings on this page.

How Much Does Advanced Focus Pay?

The study from this company on our site, a focus group on perfume shopping and scent preferences, pays up to $175. The company says its studies generally range from about $75 to more than $300 depending on length and audience. Participants are paid with a digital reward card after completing the study.

Types of Studies

  • In-person focus groups in NYC and Westchester
  • Virtual focus groups
  • One-on-one interviews by phone or video
  • Online bulletin boards
  • UX and usability tests
  • Product and in-home use tests
  • Mock juries

Is Advanced Focus Legit?

Yes. The company has run research facilities in the New York area for more than two decades and appears in directories such as GreenBook and Quirk's. Registration is free and the company tells you the payment before you commit. FindPaidFocusGroup.com only lists research companies that never charge participants to take part, and we are not affiliated with any company in our directory.

Advanced Focus FAQ

How does Advanced Focus pay participants?

With a digital reward card after you complete the study. The amount is shared before you are booked.

Can I join Advanced Focus studies if I don't live in New York?

Yes. The company recruits nationwide for virtual groups, phone or video interviews, and remote tests.

Where are Advanced Focus facilities?

Two locations in Manhattan and one in Tarrytown, in Westchester County, New York.